Privacy Policy

Last Updated: May 4th, 2016


Soomla Inc. (“Soomla” “we” “us” or “our“) provides development and data tools to mobile games. In the course of providing our website, mobile services, and software (our “Services“) we collect information about you and about the users (“End Users“) of your mobile application (the “Application“).  This privacy policy explains how we collect, use, share and protect information about you as someone who accesses or uses the Services. It also explains what your choices are regarding the collection, use and sharing of your information. This is not the privacy policy for the end users of your Application, which can be found here [].

By using our Services you understand and agree that we are providing a proprietary online platform (the “Platform“) where certain information about your Application and about your End Users is presented to you consistent with the terms and conditions of this Privacy Policy, the End Users Privacy Policy [ ] and our Terms of Use [].

This Privacy Policy does not apply to the practices of third parties that we do not own or control. We encourage you to carefully review the privacy policies of any third party services you access.


Information We Collect:

We may collect and store the following information:

Registration Information:

When you sign up for the Services, we may ask you for information such as your username, password, email address, website, Skype ID, phone number, job role and country of residence.

Social Media Log-In:

If you choose to connect to the Services using credentials from a Third Party Service (as defined in the Terms of Use) (e.g., Facebook or Google+), you give us permission to collect authentication information and encrypted access credentials. For example, to log in with Facebook, we may ask for a subset of your public profile information such as your name, username, profile photo age range, gender, and time zone, as well as for the email address you use for Facebook. For Google+ we may ask for information such as your Google account email address, and access to your public profile data including your user name and profile photo. With your permission, we may also collect other information available on or through your Third Party Service account.

We may use this information to identify you in your use of the Platform, for example, we may take your Third Party Service profile photo and present it alongside your Third Party Service email address.

Usage, Log, Cookies:

When you use our Services, we may use a variety of technologies that collect information about how you use and access the Services. This is described in more detail in the Section “Cookies and Other Technologies” below. The information may include:


Google Analytics

We use a tool called “Google Analytics” to collect some information we listed above about your use of the Services. We use the information we get from Google Analytics to improve the Services and to help you improve your Application.  In order to collect this information, Google Analytics may set cookies on your browser or mobile device, or read cookies that are already there. Google Analytics may also receive information about you from apps you have downloaded, that partner with Google. We do not combine the information collected through the use of Google Analytics with personally identifiable information. Google’s ability to use and share information collected by Google Analytics about your visits to the Services to another application which partners with Google, is restricted by the Google Analytics Terms of Use and the Google Privacy Policy. Please review those and see for information about how Google uses the information provided to Google Analytics and how you can control the information provided to Google.


How We Use the Information Collected?

We may use the information we collect, including information which identifies or together with other information may identify (“Personal Information“) you in the following ways:


Sharing Information with Third Party Services:


Based on your permissions, given in connection with using the third party services for the purpose of signing in, or on your preferences set with the third party service, some information about you can be shared with Third Party Services and with others through third party services and may be published by them or may be shared  by default. You understand and agree that a third party service’s use of information collected from you (or as authorized by you) is governed by the third party service’s privacy policies and your settings on the relevant service, and that our use of such information is governed by this Privacy Policy and your Soomla account settings.


How we Share the Information Collected:



Service Providers and Other Third Parties


We may share your information with service providers to perform functions and process your data and to help provide our Services, consistent with this Privacy Policy. For example, we work with service providers to host the Soomla Services. We also work with analytics providers, including Google Analytics (see below) and Mixpanel to help us understand your use of our Services.


Other Sharing

In addition to the uses described above, we may also share your information with third parties for the following purposes:



Please see the section “Cookies and Other technologies” below for information about the technologies that we and third parties use to collect information and to learn about options in connection with these.


Third Party Links

The Services may contain links to third party sites that are not owned or controlled by Soomla. We have no control over the content, privacy policies, or practices of any third party site. You are subject to the policies of those third party sites where applicable. We encourage you to ask questions before you disclose your Personal Information.


Security and Information Protection

We take reasonable precautions to protect your Personal Information. For example, all Personal Information collected by us is transferred over https and all Personal Information stored by us or for us is kept on a server in a secure environment. Only employees, our partners and any sub-contractors who need the information to perform a specific service are granted access to the information.  Please keep in mind that the Internet is not a 100% secure medium for communication, and we cannot guarantee that your Personal Information will always remain private when using the Services.


Policy Regarding Children

The Services are not directed to children under the age of 13.  We do not knowingly collect Personal Information from children under 13. If you are under 13, please do not use the Services and do not provide any personal information to us. If you become aware that your child has provided us with personal information without your consent, please contact us at If you are a California resident under the age of 18 and you wish to remove publicly available content, please contact us at with the subject line “California Eraser”.


Changing or Deleting Your Information

You may access your Soomla account to view or correct the Personal Information you provided to us and which is associated with your account. For instructions on accessing your information, please write us at You may opt out of receiving promotional email communication from Soomla by clicking the “unsubscribe” link provided with each email. We will continue to send you notifications in connection with the Services to this email address.   For information on how to opt out of some of the collection of information about you see below in the Section entitled: “Cookies and Other Technologies – What  Can You Do About Them?


You may request that we stop sharing your email address with third parties or that we delete your account by writing us at If you choose to delete your account, we begin the process of deleting your account from our systems. We will retain your Personal Information until the earlier of (i) the information is no longer necessary to accomplish the purpose for which it was provided; or (ii) you delete your account as stated above. We may retain your information for longer periods to the extent that we are obliged to do so in accordance with applicable laws and regulations and/or we reasonably believe that retaining the information is necessary to protect our legal rights or legitimate business interests.

Even if you delete your account, keep in mind that the deletion by our third party providers may not be immediate and that the deleted information may persist in backup copies for a reasonable period of time. Also, information that had already been shared with third parties may not be deleted by them. For any privacy or data-protection-related questions, please write to


Cross Border Transfer

Soomla transfers, processes and stores information about you on servers located in a number of countries, including the United States. We may also subcontract processing to, or share your information with, third parties located in countries other than your home country. Your Personal Information may therefore be subject to privacy laws that may not provide the same protection as your country of residence. For example, government entities in the United States and other countries may have certain rights to access your Personal Information. By using the Services you consent to this transfer, processing and storage.



Cookies  and Other Technologies  

What are they?

Cookies are text information files that your web browser places on your computer, mobile phone, or other device when you visit a website. The cookie will help website providers recognize your device the next time you visit their website. There are other similar technologies such as pixel tags (transparent graphic images placed on a web page or in an email, that indicate whether it had been viewed), web bugs (similar to pixel tags), and local storage objects (using mechanisms such as  browser web storage (including HTML 5) and  application data caches), which are used in desktop software or mobile devices.


There are also technologies such as Software Development Kits (SDKs) or Advanced Programming Interfaces (APIs) to facilitate the same types of processes we use cookies for, as described above.


What do we use them for?

We and our third party providers use both session cookies (that expire once you close your web browser) and persistent cookies (which stay on the device for a set period of time or until you delete them). We use the following types of cookies for the purposes set forth below:


Required These cookies are required for making use of the Services.These cookies include security cookies to authenticate users, prevent fraudulent use of login credentials, and protect user data from unauthorized parties as well as session cookies that remember your log-in session so you can move easily within the Services.
Functional These cookies record some of your activity on the Services as well as information about your device, such as what browser you are running, and what pages you access. This information helps us and our third party service providers diagnose server and software errors, and in cases of abuse, track and mitigate the abuse.
Analytics Our service providers, including Google Analytics and Mixpanel, use cookies as part of their tools. These cookies allow our service providers and us to recognize and count the number of users of the Services, to see how they move around the Platform, and how they engage with different functions, including usage statistics, when they are using the Services. This helps us to improve the way our Services  work, for example by making sure our users are finding what they need easily.
Advertising These cookies are used by advertising companies to make advertising more engaging to you and more valuable to publishers and advertisers. Some common applications of cookies are to select advertising based on what is relevant to you; to improve reporting on campaign performance; and to avoid showing ads you have already seen.


What can you do about them?

Browser Do Not Track

The Services do not support Do Not Track at this time. Do Not Track (DNT) is a privacy preference you can set in your web browser to indicate that you do not want certain information about your webpage visits collected across websites when you have not interacted with that service on the page. For all the details, including how to turn on Do Not Track, visit

Changes to Privacy Policy

This Privacy Policy is subject to revisions from time to time, in our sole discretion. When we make changes we deem material we will provide you with prominent notice as appropriate under the circumstances, e.g., by displaying a prominent notice within the Services or by sending you an email. In some cases, we will notify you in advance of the changes taking effect. Your continued use of the Services after the changes have been made will constitute your acceptance of the changes. Please therefore make sure you read any such notice carefully. If you do not wish to continue using the Services under the new version of the Privacy Policy, please cease using the Services.

Questions or Comments

We welcome questions and comments about this Privacy Policy.  Questions or comments should be directed to


Last updated: May 4th, 2016